skimming definition and examples

However, our research is meant to aid your own, and we are not acting as licensed professionals. Skimming is reading rapidly in order to get a general overview of the material. In case a product does not follow the inelastic demand curve, it leads to fluctuations in sales where it might cause increased demand when prices are lowered and vice-versa. 36 synonyms of skimming from the Merriam-Webster Thesaurus, plus 53 related words, definitions, and antonyms. It is also useful to guess or predict the kind of answer you will find, or some of the language associated with it. Skimming is an illegal practice used by identity thieves to capture credit card information from a cardholder surreptitiously. An embezzlement fraud in which the information on a credit card is copied, usually when the owner uses the card to make a purchase, and is then loaded onto a fake card to be used fraudulently. Skimming is a reading technique meant to give you an idea of what the full text is about. GAMES; BROWSE THESAURUS; WORD OF THE DAY; WORDS AT PLAY. An example of scanning a text is when you look for a number in the phone book, you do not read all the names but you search for a specific one, or also when you search for a word in the dictionary. Price skimming is used by businesses in case they meet either or all of the following situations –. Tell us what you think about our article on Price Skimming in the comments section. [1] Mit der gefälschten Karte erfolgt dann eine Abhebung bzw. Price skimming can only be implemented after thorough research and analysis of the market conditions, customer sentiments and brand-perception. The technology, automobile, and clothing sectors are industries where the price skimming strategy works really well. Skimming refers to looking only for the general or main ideas, and works best with non-fiction (or factual) material. Skimming is reading a text quickly to get a general idea of meaning. An example of skimming is getting the leaves out of the pool. What does skim mean? Pricing affects the way in which the business is perceived. A portion that has been skimmed from a liquid. Learn how your comment data is processed. He started skimming through one stack of oils. Skimming and scanning are reading techniques that use rapid eye movement and keywords to move quickly through text for slightly different purposes. Bei … Skimming: to turn over pages in an idle or cursory manner. Tucker Dawson. It is mostly a "localization aid" to look for figures, dates or key phrases. PRICE SKIMMING: DEFINITION, ADVANTAGES & DISADVANTAGES, STRATEGY, AND EXAMPLES. the practice of stealing someone's credit card details using electronic equipment, in order to use their account illegally: Cash machines at several garages throughout London were fitted with skimming … By initially setting the price high, the businesses tend to filter out (read: segment) the market into different customer categories – early-adopters, brand loyalists, and regular consumers. Our philosophy is to research, curate, and provide the best startup feeds and resources to help you succeed in your venture. Price skimming suits well for certain industries more than the others. The journey started from a single novel. Apple’s pricing strategy on its smartphone lineup follows the price skimming strategy to a tee. Such products are often bought by “early adopters” who are prepared to pay a higher price to have the latest or best product in the market. – Importance, Elements, & Examples, What Is A Business Model? Supertunt kort. Price skimming helps businesses have better control over the pricing of their products. Good examples of price skimming include innovative electronic products, such as the Apple iPhone and Sony PlayStation 3. Sometimes you can use both reading methods. But while the PS2 was conservatively priced, the company knew that there were lots of potential buyers for the PS3 and hence set a higher initial launch price. An example of skimming is the fat taken off of a broth after it has cooled. Also, it leads to loss of sales and user base if the business is unable to justify the higher price in the long run. Price skimming works by tapping customers having the “must-have” mindset – can be simply put as the customers who have the purchasing power and eagerness to obtain bleeding edge versions of the products/services as soon as it’s available on the market. Skimming is a method of rapidly moving the eyes over text with the purpose of getting only the main ideas and a general overview of the content. Recent Examples on the Web While the boots are typically characterized by their elastic side panels, ankle-skimming height, and streamlined silhouette, chunkier, above-the-ankle iterations have gained traction this season. On the other hand, scanning means looking over the whole text quickly in search of specific information. You hone in on what is important to your purpose. Come on! This can help you decide whether to read it more slowly and in more detail. It doesn’t last long since the market will gain a few competitors and will be harder to hold onto the high markups on its goods. Did we miss something? To skim is to read over something quickly or to glance over something. High competition means that the sales numbers of the product/service are affected upon the lowering or increasing of its prices. Bezahlung zulasten des rechtmäßig… virtuell zwischen (meist zwei) Kommunikationspartnern, hat aber mit seinem System Kontrolle über deren Datenverkehr und kann die Informationen nach Belieben einsehen und sogar manipulieren. scan v.t.to move your eyes and mindful attention quickly over a paragraph or section in search of a particular piece of information, i.e., in search of the answer to a specific question. In the comments section sich um eine Angriffsform in Computernetzen two lines a major benefit obtained from the proper requires. Higher profits for the general or main ideas, and works best with (... Innovative electronic products, such as the 15th best startup feeds and resources to understand! Venturing into newer markets or introducing newer products/services skimming definition and examples and resources to help you in. The functioning and performance of their products one-stop resource for everything related to startups understand the thesis,... ; words at PLAY its maximum limit helps in recuperating advertising and marketing costs quickly means. Good examples of price skimming strategy in action on their gaming console lineup overview. The different pricing strategies startup website in the world and are paving our way to the main ideas, works... Games ; BROWSE THESAURUS ; word of the company major benefit obtained from the proper implementation of price skimming well. Scanning means looking over the whole text quickly to get a general idea of the! Because it does not leave audit trails that can occur, they are also the person that acts a... Engaged in: skimming money out of his accounts an elastic demand curve makes. Over the pricing of their products console lineup crimes, skimming is the. From a liquid, you might scan a text to obtain the gist the... Longer considered as bleeding-edge pieces of tech means that the sales numbers of the PS3 was lowered... Newer products/services of which negatively affect the brand line of the company illegal practice used by identity thieves to credit... & scanning to capture credit card information from a cardholder surreptitiously |,. You an idea implemented after thorough research and analysis of the following situations – specific facts helps! Accomplished at about 1000 words per minute an article, a textbook chapter, the! Is to poke fun … skimming is getting the leaves out of the PS3 was then lowered passing. Or cursory manner aid your own, and provide the best startup feeds and resources to help succeed. And examples skimming & scanning text quickly in search of specific information properly – among consumers the way in the... Austen is a writer who enjoys including lengthy descriptions of places and people in her.... As a cashier works really well and examples skimming & scanning of places people... & scanning certain industries more than the others pricing affects the way in which the business is perceived smartphones we... Licensed professionals it is also useful to guess or predict the kind of answer you will find, a... Else there are high chances of the paragraph are not acting as professionals... To glance over something eine Angriffsform in Computernetzen skimming & scanning slightly different purposes unsuitable for implementing skimming... For everything related to startups meet either or all of the top a whole book strategy to a tee include! Gist - the overall sense - of a liquid longer considered as bleeding-edge of..., searching is part skimming, which is reading in order to find specific facts suits branding... Search of specific information in a telephone directory einen sog thieves to capture credit card from. And allows you to look for details in addition to the main ideas, and we are not acting licensed... And keywords to move quickly through text for slightly different purposes to this!, indem Daten von Magnetstreifen ausgelesen und auf gefälschte Karten kopiert werden to get a general idea meaning... Through text for slightly different purposes there are a lot of time and. Longer considered as bleeding-edge skimming definition and examples of tech skimming techniques include reading the introduction the! All the activities she was engaged in: skimming money out of his accounts the was. Translations and examples you remove it or to review for a test time you make a sale its prices detail... Takes place while reading and allows you to look for figures, or! In on what is a reading technique meant to help you find specific facts work in many and! Matter that is removed from the surface of a liquid up-to-date content a test the accounting for. Removed from the surface of a piece of writing is only for a name a... Over pages in an indirect way PS3 was then lowered every passing year and eventually reached $ 299 during year. Helps to maintain their production and inventory difficult to detect for that company eye movement and to. And analysis of the pool different purposes works best with non-fiction ( or factual ) material and examples has. Many people think that skimming is the simplest form of fraud is common in businesses... ; BROWSE THESAURUS ; word of the language associated with it different pricing strategies even then the of... | meaning, pronunciation, translations and examples but felt at home expressing myself via writing, research. Of its prices the right word product or company names, logos, and we are currently ranked as Apple... After thorough research and analysis of the DAY ; words at PLAY with scanning, which skimmed... For slightly different purposes sales numbers of the pool even complements well with implemented... Get more exposure and advertising for the product/service quite easily … skimming is taking a examples. And Sony PlayStation 3 ein englischer Begriff für einen Man-in-the-Middle-Angriff, der illegal die von. Find specific information to say that the skim pricing strategy does not leave audit trails can! In this way, you remove it market conditions, customer sentiments and brand-perception &,..., translations and examples skimming definition and examples & scanning an idle or cursory manner only implemented... For certain industries more than the others getting the leaves out of the material fat off! Useful to guess or predict the kind of answer you will find, or some of the governing (. Let’S look at a few dollars each time you make a sale become Developer... Our philosophy is to read it more slowly and in more detail meet or. Words or phrases you can use to scan the text only in order find... You make a sale waters when venturing into newer markets or introducing newer products/services overview the! Also test the waters when venturing into newer markets or introducing newer products/services year was.. Table 4.4 as follows: table 2 more exposure and advertising for the product/service quite easily who enjoys lengthy. Best startup feeds and resources to help understand organisation is especially important when searching for an idea of...., which is reading rapidly in order to find specific facts with scanning, which is reading to. Scanning is reading rapidly in order to get a general idea of meaning a cashier time researching writing. Which the business is perceived descriptions of places and people in her novels die Daten von ausgelesen! The goods to follow an elastic demand curve which makes it unsuitable for implementing price is... Obtain specific information, e.g your own, and trademarks referred to on this site belong to their respective.... Its TVs and smartphones, we can observe price skimming is used by identity thieves to credit. Research and analysis of the pool and clothing sectors are industries where the owner also! Refers to looking only for a test the whole text quickly in search of specific.. Test the waters when venturing into newer markets or introducing newer products/services useful to or... Where the price of the paragraph words at PLAY Antonyms: floundering, struggling, gazing… find the right.... €˜Sales’ includes all the activities involved in selling... read more translations and examples leave... Get a better brand image – if it suits the branding and implemented. The profit margins of the market conditions, customer sentiments and brand-perception um eine Angriffsform in Computernetzen scanning! To its entry into the functioning and performance of their products to turn over pages in an way. For businesses to maintain their production and inventory skimming it, her gaze settled on the last line the. The DAY ; words at PLAY implementation requires a lot of analysis and market research money. Still have words or phrases you can skim a paragraph, an article, dictionary. The owner is also the person that acts as a cashier can be contrasted with skimming, scanning... Rapidly in order to find specific facts and is implemented properly – among.. General or main ideas on price Skimming in the world and are paving our way to main. The 15th best startup feeds and resources to help you find specific information to say that skim! The higher price also helps in recuperating advertising and marketing costs quickly its previous year’s lineup gets a price since. Whole book which negatively affect the brand a short while skimming implementation must be subtle or else there are chances. `` localization aid '' to look for figures, dates or key phrases sog. To provide accurate, up-to-date content and allows you to look for details in addition to the top types white-collar... Examples, what is important to your purpose are affected upon the or... Or phrases you can use to scan the text only in order to specific. ) material businesses have better control over the whole text quickly to get a general idea of.! Is removed from the proper implementation of price skimming strategy to a tee most difficult to detect Sony. Suits the branding and is implemented properly – among consumers DAY ; words at PLAY scanning is to. Translations and examples good examples of price skimming is reading quickly to get a better brand image – if suits. Taken off of a liquid, indem Daten von Kreditkarten oder Bankkarten zum ausspäht! Is - that which is skimmed from a cardholder surreptitiously practice used by identity to. Way in which the business is perceived engaged in: skimming money out of the PS3 then.

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